On Drops Limited Edition Cloudboom Strike LS in White/Raspberry and Continues LightSpray™ On Labs World Tour
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ZURICH, Switzerland, August 28th, 2025 – Swiss premium sportswear brand On is launching the next evolution of its most innovative racing shoe to date, Cloudboom Strike LS, in a White/Raspberry colorway on September 4th. This limited-edition racing shoe represents the latest addition to On's groundbreaking LightSpray™ technology footwear series.
This drop follows the inauguration of the world’s first LightSpray™ production facility in Zurich, Switzerland, in July. The facility marks a milestone in mastering the manufacturing processes involved and demonstrates the flexible production capabilities offered by the LightSpray™ technology.
LightSpray™, developed at On Labs, is a revolutionary automated shoe upper manufacturing technology. It sprays a 1.5km filament around a shoe's last to create a seamless upper in three minutes, significantly cutting material waste and carbon emissions by 75% compared to other On racing uppers. This results in a lace-free, second-skin fit optimized for performance.
The Cloudboom Strike LS, engineered for speed, will be available in White/Raspberry from September 4th at select On stores and specialty retailers.
To further engage runners with LightSpray™ technology, On Labs, On's mobile innovation hub, will be present at the World Athletic Championships in Tokyo and the Berlin marathon, offering immersive experiences and exclusive try-ons.